Wednesday, July 6, 2011

Indian Vodafone Zoozoos all set for global debut


Do u remember Vodafone's cute and funny Zoozoos? How stupid question we are asking you, of-course u remembers. Through Zoozoos Vodafone has created its special identity in Indian. Vodafone Zoozoos are going to global markets to spread their magic over the entire world. During 2010 world cup matches, Vodafone had displayed their almost 27 services to Indian people through their surprising Zoozoos. Generally people don't like to watch advertisements during match but just to see zoozoos and have laugh people were curiously waiting for ads. This response of Indian people didn't bring profit for Vodafone, though people only remembered the Zoozoos and not Vodafone's services. Only 2-3 Vodafone services got response. This experience taught new lesson to Vodafone that's why in 2011 World cup match, Vodafone brought only one service based on their magical Zoozoos. The service was Vodafone 3G and they got their desire benefit.

After winning the heart of Indian people now Zoozoos are going to explore global market. This is not a first time, when Indian advertisements are going to create global identity. Earlier also few ads of Hindustan Lever Limited went to South Asian markets. Even the ad of Bajaj two wheelers had used their Indian advertisement within South East Asia.

By this we can figure out one good news that the quality meter of Indian ads is going high day by day. As per brand consultant Harish Bijoor, before some years, from northern region creativity was completely getting ignorance but at present time in China and India creativity has become one of the prime factor of ads. Late, but Indian brands have realized the importance of creativity and that's why either it is a ad of pen or car, companies are ready to flow their money for creative and brilliant advertisement. So all nations except India get ready to welcome Vodafone Zoozoos and experience the curtness and fun on television. 

1 comments:

Anjali said...

Loved the images you have selected……
Awesome post. I am just too delighted to see our concept going gloabal and will be making a mark.

HURRAY!!!!

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